Can counter staff of a company be held accountable for misrepresentation if they tell consumer wrong info?

Answer :



    answered on 07/01/2018

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    It is possible that the counter staff is deemed to be an agent of the company and hence the company may be liable for misrepresentation. However, the misrepresentation must be differentiated from the nature of a 'puff'. Also, a statement of the party's intention or opinion is also not a sufficient ground for relief. In this sense, the misrepresentation must be material, relating to a matter which would influence a reasonable person's decision whether to enter into the contract. The falsehood must have also inducted the contract.

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